It is undeniable that social media has become a huge aspect of modern society. In today’s society, 92% of teenagers are online every day, and 71% use more than one social network. In total, 31% of the global population engage in social media.
For decades, traditional media outlets have been a primary channel to reach decision-makers and influencer. While there are many emerging channels to effectively reach the marketplace, transportation and logistics media continue to reinvent themselves and add new capacities that capitalize on digital opportunities. Amr ElTobgi Media Consultant, Ahmed Ghandour El Da7ee7, Ramy Kandil General Manager at Hug Digital, will be having a panel discussing the rise of social media and its impact on mainstream media.